Global Home Appliance Market is segmented
on the basis of product as Kitchen Appliances, Refrigerators, Washing Machines,
Television, Air Conditioners, and Others. An electrical/mechanical machine that
is employed to carry out certain household activities including cooling,
heating, cooking as well as cleaning is known as a home appliance. In simple
words, it can be defined as an instrument that is deliberately designed to be
used domestically and for household purposes. They are generally categorized as
major appliances, small appliances, and consumer electronics.
The category of major appliances
is also known as white goods as they are painted white in color. They mainly
consist of chief household appliances like air conditioners, freezers,
refrigerators, kitchen stoves, water heaters, washing machines, trash
compactors, microwave ovens and induction cookers. And as far as the small
household electrical machines are concerned, they mainly comprises of fans and
window mounted air conditioners, and heaters entailing space heaters, ceramic
heaters, and fan heaters.
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The most striking aspect attached
with these appliances is that they can be easily moved and their set up is
quite simple. The last category is of consumer electronics, that may encompass
stoves, refrigerators, toasters, air conditioners, light bulbs and water well
pumps. Home appliances are gaining huge popularity across the globe due to
their elevated efficiency and functionality. Moreover, they save a lot of time
that is merely consumed when tasks are being performed manually. They have
actually made the lives of the human beings much simpler.
It has been observed that the
leading companies are involving themselves in innovations and introductions.
They are trying to place hardware that will facilitate internet connectivity in
home appliances, thereby allowing remote control, automation, communication
with other home appliances that further adds to higher functionality. The key
factors that are playing a significant role in raising the share of the home
appliance industry include augmented demand from the customers, rise in the
standard of living, changing lifestyle, technological improvements, developing
economies, and rise in the awareness among masses regarding the use of these
appliances.
Owing to all these factors, it
has been anticipated that the Home Appliance Market will experience the highest
CAGR in the next couple of years. Home Appliance Market is segmented on the
basis of application as Cooking, Food Storage, House Maintenance,
Entertainment, Cleaning, and Others. Home Appliance Market is segmented on the
basis of geographical region as United States, China, Europe, Japan, Korea, and
Taiwan.
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As far as geographical region is
concerned, North America is lately leading the market and it is simultaneously
covering the largest share in the market. United States is the major contributor
in the particular region, the reason being technological advancements, rise in
the standard of living, and augmentation in the disposable income, and presence
of large scale companies in the particular region. On the other side, Europe is
also gradually displaying a robust growth in the market. The prime factor that
can be attributed to the particular growth is the emergence of market growth
opportunities in the region. The key players operating in the Home Appliance
Sales Market include Midea, Panasonic, GE, Philips, Gree, TCL, Changhong,
Haier, Whirlpool, SAMSUNG, SONY, LG, BSH, Hisence, Electrolux, SKYWORTH, and
Meling.
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