Global Mascaras Market is segmented based
on types, systems, application, distribution channel and region. Mascara is one
of the most commonly used cosmetics for eyes. In modern mascara formulations
the purpose of mascara is to darken, lengthen and thicken the eyelashes. For decades
formulators have been working on achieving these attributes while trying to
eliminate some of the problems associated with mascara such as smudging,
difficult removal, clumping etc. Mascaras must be carefully formulated to allow
easy and even application without smudging. Millions of women use mascara to
make their lashes lush. It's been around since the 19th century, and those
tubes and wands are still enhancing attractiveness of eyes.
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Market at : https://www.millioninsights.com/industry-reports/mascaras-market
Mascara's ingredients typically
include a carbon black or iron oxide pigment to darken lashes; a polymer to
form a film that coats lashes; a preservative; and thickening waxes or oils
such as lanolin, mineral oil, paraffin, petrolatum, castor oil, carnauba wax,
and candelilla wax. Mascara coats the lashes with the pigment and other
ingredients to make the lashes stand out. Different formulas and different
brush types can give different results; for example, lengthening mascaras may
coat the lashes with polymers to create a smoother, longer look from root to
tip; thickening formulas may include plumping agents to make each lash look
fuller.
Based on type, the global market
is classified into regular mascaras, waterproof mascaras or water resistant
mascaras, clear mascaras. Waterproof Mascaras or Water resistant mascaras work
even when they come in contact with moisture because they typically contain a
chemical called dimethiconecopolyol that helps the product adhere to lashes
even in wet or humid conditions.
Clear mascaras are different from
other mascaras because they lack the pigments or coloring agents. It gives a
cleaner, neater look, align lashes, and provide a bit natural-looking lash
enhancement.On the basis of system, the global market is classified into
water-based, solvent-based, water/solvent emulsion systems.
Water-based mascaras are
formulated to include waxes, pigments and resins dissolved in water. They are
considered to be oil-in-water emulsions and have a high concentration of water
phase. Solvent-based mascaras make use of petroleum distillates to which the
pigments and waxes are added. This petroleum based materials confer a waterproofing
character. Water/solvent emulsion systems have the advantages of thickening
with a short drying time, similar to the water-based systems, while providing
waterproofing and lash separation, similar to the solvent-based mascaras.
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Mascara Market at : https://www.millioninsights.com/industry-reports/mascaras-market/request-sample
Based on application, the global
market is classified intoAge 12 to 17, Age 18 to 24, Age 25 to 44, Age 45 to
64, other.On the basis of distribution channel, the global market is classified
into hypermarkets, supermarkets, and department stores, specialty retailers,
pharmacy and drugstores.
Geographically, the global market
is segmented into North America (U.S., Canada, and Mexico), China, Europe
(Germany, France, England, Russia and Italy), Southeast Asia, Japan, and India.
The global key players in the
mascaras market include Chanel, L’Oreal Paris, Clinique, Benefit, Lancme, Too
Faced, Dior, Max Factor, Charlotte Tilbury, and Nars.
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